Ugandans run 5km in colour to promote child literacy

Hundreds of Ugandan nationals run five kilometres at the annual Kampala Color Fun Run in the capital city to promote a reading culture among young children. They raised a million books to stock community libraries. The runners were showered with coloured powder at every kilometre of the run until the finish point which was placed at the Kyadondo Rugby Club on September 10 where the participants engaged in parties and other games.

The Color Run is a race that has taken great popularity with many countries across. It was originally created from the Hindu festival of colours known as Holi. The festive colours used during Holi are a sign of winter’s end and spring’s new beginnings. Many countries have organised it and the events have no prizes or winners. The run in Kampala this year has been in partnership with Samrt Toto, a local movement campaigning to raise one million books to reach out to one million children. The organisers of this event plan to promote literacy among young children. They plan on stocking libraries in all distinct with the book. They started with Kaleke Kasome Foundation library in Mpigi.

The participants thoroughly enjoyed their time at the race, taking picture and posting on social media. This was the first of the Colour Fun Runs in the country this year.

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